Given below are two statements
Statement I: Personal conversation is more effective than a broadcast speech.
Statement II: The factor of personalisation makes the radio a more effective means of communication than a newspaper.
In light of the above statements, choose the correct answer from the options given below

Correct option is A

Statement I is true because personal conversation allows for direct engagement, two-way interaction, and immediate feedback, making it more effective than a broadcast speech, which tends to be one-way communication without interaction.
Statement II is also true as the radio, being a more personalized auditory medium, can create a more intimate connection with the audience compared to a newspaper. Radio can convey tone, emotion, and immediacy, which newspapers often lack due to their text-based nature. The auditory experience of radio engages listeners on a personal level, making it an effective communication tool.
Information Booster: · Personal conversations provide real-time interaction, enhancing understanding and responsiveness.
· Radio’s auditory nature allows for emotional connection, making it feel personal and engaging for listeners.
· Newspapers, while detailed and permanent, lack the immediate and personal nature of auditory communication.
· Broadcast speeches are generally one-way, reducing personal connection and interactive opportunities.