Correct option is A
Communicative power refers to the ability of communication to influence, persuade, and shape collective understanding within a society. It derives meaning and effectiveness only within social relations, as communication occurs in interactions, cultural contexts, and shared experiences among individuals and groups.
- Social relations form the foundation of communicative power because communication is a social process that depends on relationships, interactions, and collective meaning-making.
- The effectiveness of communication depends on social structures, cultural norms, and interpersonal connections.
- Jurgen Habermas, a key communication theorist, argued that public discourse and communicative action shape democratic decision-making and social structures.
Information Booster:
- Communicative power is central to politics, media, education, and social movements, where interaction plays a key role.
- Social networks and relationships determine how messages spread, influence opinions, and create impact.
- Public opinion and discourse rely on communicative power within social structures, cultural backgrounds, and institutional frameworks.
- Media and technology amplify communicative power by facilitating interactions across global and local networks.
- Communication theories such as Agenda-Setting, Framing, and Spiral of Silence explain how communicative power operates in social contexts.