Correct option is A
For a student of communication,
reading involves the active engagement of
observation and analysis skills. These skills are essential for comprehending and interpreting texts, visual media, or other communication forms. Observation allows the student to notice details and patterns, while analysis helps in breaking down the material to understand underlying messages, themes, and contexts.
Information Booster 1.
Observation: Enhances comprehension by noticing nuances in text, tone, and visuals.
2.
Analysis: Breaks down communication into elements like purpose, audience, and structure.
3.
Critical Thinking: Integral to interpreting and evaluating the effectiveness of communication.
4.
Engagement with Context: Understanding the cultural, social, and historical backgrounds of the material.
5.
Active Reading: Requires questioning and reflecting on the material, rather than just skimming or passively consuming it.
Additional Knowledge ·
(b) De-contextualisation: This is typically avoided in communication studies, as context is crucial for understanding the meaning of messages. Stripping a message of its context can lead to misinterpretation.
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(c) Understanding for others: While this is an essential communication skill, it applies more to interpersonal or empathetic communication rather than reading-specific skills.
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(d) Passive viewing of visual media: This does not align with the goals of communication studies, which prioritize active engagement, critical analysis, and reflective thinking.