Correct option is B
The correct answer is (b) Preservation.
Explanation:
· Preservation is not considered one of the three phases of e-commerce. The recognized phases of e-commerce include Reinvention, Globalization, and Commercialization.
Important Key Points:
· Reinvention refers to the transformation of traditional business models to online platforms, changing how products and services are offered and consumed.
· Globalization in e-commerce denotes the expansion of businesses beyond local markets, reaching global customers through the internet.
· Commercialization involves the monetization of online platforms, where e-commerce businesses generate revenue through sales, subscriptions, advertisements, and other online commercial activities.
· The evolution of e-commerce has drastically changed the retail landscape, leading to the rise of online shopping, digital marketing, and global supply chains.
· Each phase of e-commerce reflects a significant shift in how businesses operate and interact with consumers, driven by technological advancements and changing consumer behaviors.
· Understanding these phases helps businesses adapt to the evolving digital market, leveraging technology to expand their reach and improve customer experiences.
Knowledge Booster:
· Reinvention: Often associated with disruptive technologies that reshape industries, such as the shift from brick-and-mortar stores to online retail.
· Globalization: Enabled by the internet, allowing businesses to reach international markets with ease.
· Commercialization: The process of turning a new idea, invention, or concept into a viable business model, particularly in the online space.