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​Which of the following believed in the technocratic control of media?​
Question

Which of the following believed in the technocratic control of media?

A.

John Milton

B.

Harold Lasswell

C.

Rabindranath Tagore

D.

K. Rama Rau

Correct option is B

​Harold Lasswell, a prominent communication theorist and political scientist, believed in thetechnocratic control of media. He emphasized the role of media in shaping public opinion and advocated for expert-led (technocratic) management of communication to achieve societal goals, particularly in the context of propaganda and governance.

Information Booster:

  1. Harold Lasswell is known for his famous communication model: “Who says what in which channel to whom with what effect?” emphasizing the control and influence of media content.

  2. Technocratic control implies that media should be managed by specialists or experts rather than by political or commercial interests or complete public freedom.

  3. Lasswell believed that expert control could minimize misinformation and guide public opinion towards socially beneficial ends.

  4. This view contrasts with libertarian approaches that emphasize free speech and minimal media control.

  5. Lasswell’s work laid foundational concepts for political communication and propaganda studies.

  6. Technocratic control relates to modern debates about regulation of digital platforms and misinformation.

Additional Information:

John Milton (a) advocated for freedom of speech and press, famously arguing for “the liberty to know, to utter, and to argue freely” in his work Areopagitica.

Rabindranath Tagore (c) focused on cultural and educational reform and humanistic values but did not emphasize technocratic media control.

K. Rama Rau (d) was a journalist and freedom fighter who supported press freedom rather than expert control of media.

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