According to the levels of processing model, which of the following types of processing leads to better memory retention?

Correct option is A

The levels of processing model (Craik & Lockhart) posits that the depth at which information is processed affects how well it is retained. Deep processing, which involves semantic encoding (e.g., focusing on the meaning of the information), results in better memory retention compared to shallow processing, such as visual (Option C) or rapid processing (Option A). Deep processing encourages a more meaningful and thoughtful engagement with the material, which strengthens memory traces and leads to better long-term retention.

Information Booster:
1. Deep processing involves analyzing the meaning of information, making connections with existing knowledge, and thinking about its significance.
2. Shallow processing typically involves basic encoding such as visual features (e.g., appearance of a word or object) or sound, which is less effective for long-term memory.
3. The depth of processing is often measured by how much effort is put into thinking about the material.
4. According to the model, the more effortful and meaningful the processing, the better the memory retention.
5. Semantic encoding is a key element of deep processing, as it allows for better association and integration of new information.
6. This model is widely used to explain why information learned through deep, reflective engagement tends to stick better than information processed in a superficial manner