" Which one of the following is not a category of adopters?

Correct option is A

The Diffusion of Innovations theory, developed by Everett Rogers, classifies individuals in a social system based on their willingness to adopt an innovation into the following adopter categories:
· Early Adopters: These are individuals who adopt an innovation after the innovators but before the majority, often seen as opinion leaders​​.
· Early Majority: This group adopts an innovation after the early adopters. They take longer to decide but still adopt the innovation before the average person​.
· Late Majority: These individuals are more skeptical and adopt an innovation only after a majority of the population has accepted it​.
Information Booster:
The five adopter categories in the Diffusion of Innovations theory are:
1. Innovators: Risk-takers and the first to adopt a new idea.
2. Early Adopters: Opinion leaders who adopt new ideas early but carefully.
3. Early Majority: Deliberate individuals who adopt innovations just before the average member of society.
4. Late Majority: Skeptics who adopt innovations after the average person.
5. Laggards: The last to adopt, often resistant to change​​ strategies​.
Additional Knowledge:
However, " Early Suggestors" is not a recognized category in the Diffusion of Innovations theory, making it the correct answer.