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    Which of the following are considered hot media? A. Telephone B. Television C. Radio D. Cinema E. Photographs Choose the corre
    Question



    Which of the following are considered hot media?
    A. Telephone
    B. Television
    C. Radio
    D. Cinema
    E. Photographs
    Choose the correct answer from the options given below:

    A.

    A, B, C only

    B.

    B, C, D only

    C.

    C, D, E only

    D.

    A, D, E only

    Correct option is C


    Radio (C), Cinema (D), and Photographs (E) are considered hot media. In Marshall McLuhan’s theory, hot media provide extensive and detailed information, engaging one sense in "high definition." They require less participation from the audience since they deliver more complete data.
    Radio provides rich auditory content, delivering clear and structured information, thus involving less cognitive effort from the listener.
    Cinema engages both visual and auditory senses in high detail, creating an immersive experience with minimal active participation from the audience.
    Photographs deliver high-definition static images that convey clear, detailed visual information, requiring less interpretation from the viewer compared to abstract or low-resolution images.
    Information Booster:
    Hot media are typically high-definition and require minimal audience interaction.
    Radio, cinema, and photographs present information in a way that is fully structured and immersive.
    Radio focuses solely on auditory engagement, while cinema combines both sight and sound.
    Photographs provide detailed visual data, making them a hot medium.
    Additional Knowledge:
    Telephone (Option A): Considered a "cool" medium because it involves back-and-forth interaction, requiring more participation from both parties.
    Television (Option B): Often debated as both a hot and cool medium, but it is typically considered a "cool" medium due to the level of engagement required by the audience to interpret the visuals and audio.

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