What is the primary purpose of hashtags in social media?

To mark keywords or topics for easy searchability

To indicate sarcasm or irony in a post

To identify the author of a post

To categorize posts based on their sentiment

Solution

Correct option is A

Hashtags are used to make content easily searchable and help in grouping posts under similar topics.
Important Key Points:
1. Hashtags: Hashtags are preceded by the # symbol and allow users to find content related to specific topics across social media platforms.
2. Social Media Use: Hashtags help in trending topics and are widely used on platforms like Twitter and Instagram.
Knowledge Booster:
· Viral Campaigns: Hashtags are often used in viral campaigns to create buzz and enhance visibility.
· Categorization: Posts with the same hashtag are grouped together, making it easy to track discussions.