Given below are two statements:
Statement I: In terms of communication, the mass media are the most powerful influencers in any developing country.
Statement II: Inter-personal communication is more powerful than mass media in any developing society.
In the light of the above statements, Choose the correct answer from the options given below:

Correct option is D

The correct answer is (d) Statement I is false but Statement II is true. In developing societies, inter-personal communication often holds more power than mass media due to factors like literacy rates, technological access, and cultural reliance on community networks.
· Statement I:
· This statement is false because while mass media (e.g., radio, television, newspapers) are influential, their impact can be limited in developing countries due to issues like limited access, illiteracy, and technological barriers.
· In many rural or underdeveloped areas, mass media may not effectively reach or influence all segments of the population.
· Statement II:
· This statement is true. Inter-personal communication — which includes face-to-face conversations, community discussions, and word-of-mouth — is often more effective in developing societies. It is trusted more due to cultural norms, personal relationships, and direct engagement.
Information Booster: 1. Trust Factor: Inter-personal communication is often seen as more trustworthy than mass media due to direct interaction.
2. Cultural Norms: Developing societies often value communal discussions and traditional methods of communication.
3. Accessibility: Mass media may not be accessible to all due to infrastructure challenges, but inter-personal communication transcends these barriers.
4. Feedback Loop: Inter-personal communication allows for immediate feedback and clarification, enhancing understanding.