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Which organisation partnered with The Times of India (TOI) to launch a nationwide campaign on digital payment safety, in October 2024?
Question

Which organisation partnered with The Times of India (TOI) to launch a nationwide campaign on digital payment safety, in October 2024?

A.

State Bank of India (SBI)

B.

National Payments Corporation of India (NPCI)

C.

Indian Banks' Association (IBA)

D.

Reserve Bank of India (RBI)

Correct option is B

The Correct Answer is: (b) National Payments Corporation of India (NPCI)
Explanation:
In October 2024, the National Payments Corporation of India (NPCI) collaborated with The Times of India (TOI) to launch a nationwide campaign focused on digital payment safety.
The campaign was disseminated throughnewspapers and digital platformsin multiple languages.
Information Booster:
• Impact Goal: To reduce the success rate of digital payment scams by increasing public awareness and knowledge.
• The campaign featured the iconic 'Common Man' character in 'Conman Vs. Common Man' series.
• The initiative aimed to educate users about phishing, fake payment links, and digital frauds.
NPCI is the umbrella organisation for operating retail payments and settlement systems in India.
Unified Payments Interface (UPI), managed by NPCI, is a widely used digital payment system in India.

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