Correct option is B
● Broadbent’s Filter Model of attention suggests that information is filtered at an early stage based on physical characteristics, such as pitch, loudness, or location of the sound. This filtering occurs before further processing.
● According to Broadbent, only information that passes through this filter gets processed further, while other irrelevant information is blocked.
Information Booster:
1. Broadbent’s Filter Model assumes that attention acts as a filter, allowing only certain stimuli (based on physical features like volume, pitch, etc.) to enter awareness.
2. In this model, attention works early in the process to sort sensory information, blocking irrelevant stimuli before it reaches higher cognitive processes.
3. Physical characteristics such as tone of voice, loudness, and location are key factors in the initial filtering of incoming sensory information.
4. This model is also known as the early selection model because the filter works before much cognitive processing has occurred.
5. Broadbent’s model was later modified by Treisman, who suggested a more flexible filter system (attenuation), which still allowed some unattended information through but at a reduced level of processing.
Additional Knowledge:
● Option (1): Treisman's Attention Model suggests an attenuation of unattended information, where physical characteristics are not the only filtering factor. It’s more flexible than Broadbent’s model.
● Option (3): Deutsch and Deutsch’s Late Selection Model suggests that all information is processed to a higher level before selection occurs, meaning information is filtered later based on meaning, not physical characteristics.
● Option (4): Koohnen’s Capacity Model focuses on how attention is limited by cognitive capacity, but it does not specifically suggest filtering based on physical characteristics.