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What market share does Axis Bank hold in the UPI Payer Payment Service Provider (PSP) space as of Q2 FY25?
Question

What market share does Axis Bank hold in the UPI Payer Payment Service Provider (PSP) space as of Q2 FY25?

A.

~25%

B.

~31%

C.

~36%

D.

~20%

Correct option is B

The correct answer is:(b) ~31%
Explanation:
As per Axis Bank's Q2 FY25 investor presentation, the bank achieved the number one position in the UPI Payer PSP space with a market share of approximately 31%.
This indicates that Axis Bank leads the market in facilitating UPI-based payments as a Payer PSP.
Information Booster:
  • UPI Payer PSP: These are entities that facilitate the initiation of UPI transactions, acting as intermediaries between the payer and the bank.

  • Axis Bank's Digital Initiatives: The bank has launched several digital products, including 'UPI-ATM' for cardless cash withdrawals and 'Bharat Connect for Business' in partnership with NPCI's Bharat BillPay Limited.

  • Digital Platforms: The bank's UPI services are accessible through platforms like Axis Mobile "Open", BHIM Axis Pay, and Freecharge.

  • Growth Strategy: The bank's focus on digital banking and strategic partnerships has contributed to its leadership position in the UPI PSP market.

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