Correct option is A
In August 2023, the Election Commission of India (ECI) announced that Sachin Tendulkar would be its new national icon for voter awareness and education.
• The ECI also uses social media, radio, and TV along with national icons to conduct awareness drives.
• The initiative is part of Systematic Voters’ Education and Electoral Participation (SVEEP).
• In 2019, Dhoni, Aamir Khan, and Mary Kom were part of ECI's awareness drive.
• The campaign aims to increase youth voter turnout and electoral literacy.