Essentials of SEO | Bilingual | Video Course By Adda247

This course is designed for anyone who wants to learn the basics of digital marketing and how to effectively use SEO to improve their online presence. You will gain a solid foundation in the fundamentals of digital marketing and learn how to use SEO techniques to optimize your website for search engines.

What you will learn:

• Fundamentals of SEO and its importance in digital marketing
• Techniques for effective keyword research and analysis
• Best practices for on-page and off-page SEO optimization
• Essential aspects of technical SEO to ensure optimal website performance
• Key performance indicators (KPIs) and tools for measuring SEO success

Key takeaways from the course:

• A strong understanding of SEO principles and their role in driving organic traffic and improving website visibility
• Practical skills for implementing a well-rounded SEO strategy, including keyword research, on-page optimization, off-page optimization, and technical SEO
• Knowledge of essential tools and resources, such as Google Analytics and Google Search Console, to monitor and analyze SEO performance
• Confidence in conducting basic SEO audits and optimizing existing digital marketing campaigns for better search engine performance
• A foundation for continued learning and growth in the field of SEO and digital marketing

About the Instructor:

• Ravinandan Puri
  Product Marketing Lead at Amazon, with 8+ years of work experience.
  Previously led Online Marketing for Amazon Devices.
  Expertise in Digital Marketing & Product Management.
  Experience in scalding zero to one marketing programs for multiple Amazon categories.
  Teaching/Mentoring experience of 3+ years

Validity - 6 Months